Your Team Will Leave With Skills They Actually Use
300+ training sessions delivered, from AI in Marketing to board-level AI governance. Trusted by Sony, Toyota, DHL, Interpol, and government agencies across ASEAN.
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I've Run the Campaigns I Teach About
I'm the co-founder and MD of 2Stallions — a 40+ person digital marketing agency that's delivered 5,000+ campaigns for 400+ brands across Singapore, Malaysia, Indonesia, and India.
My workshops aren't theory from textbooks. I teach analytics, AI workflows, and growth marketing using the same frameworks and tools I use every day running live campaigns. Participants get exercises built on real data, not demo accounts.
In 2017, a student from one of my training classes reached out after landing a digital marketing role. She used the GA measurement framework from our session to restructure her company's entire reporting process — and credited the workshop for giving her the confidence to push for the change. That's the kind of outcome I design every session around.
I still run campaigns — so the tools, tactics, and frameworks I teach are current, not outdated.
Every programme is customised to the audience. I don't deliver canned slides.
Participants get hands-on exercises with real data, not textbook scenarios.
Post-training support: I follow up with resources and answer questions after the session.
Trusted by Sony, Toyota, DHL, Interpol, and Government Agencies Across ASEAN
Workshops & Programmes
Corporate Trainings
Designed and delivered marketing, AI, and digital transformation programmes for global and regional teams — including a 10-country digital strategy programme for Toyota, and in-house AI in Marketing training using Claude for Piranha Profits and 2Stallions.
Academy Training
I developed and run the Digital Marketing Analytics and Advanced Digital Marketing Analytics courses at Equinet Academy — SkillsFuture-accredited, with 200+ sessions and 400+ student testimonials over 5+ years. I also deliver AI in Marketing training at QD Academy, where teams build a working 90-day AI playbook rather than sit through a demo.
Government Training
Conducted Technopreneurship, AI, and Digital Transformation training for ASEAN government ministries — including programmes in Cambodia, Vietnam, Myanmar, and Laos.
Workshops & Other Trainings
Roundtables, workshops, and sharing sessions — from intimate SME groups to large corporate audiences.
Core Training Areas
AI in Marketing
- Workflow automation for marketing teams
- Campaign optimisation with AI tools
- AI-enabled reporting & dashboards
- Customer journey insights powered by LLMs
AI Agents For Operators
- What separates an AI agent from an AI tool, and when each is worth using
- Building and deploying agents for real workflows, not demos
- Deciding what an agent may do without asking a human first
- Monitoring, audit trails, and knowing when to shut an agent down
AI Transformation
- Board and C-suite sessions on what AI and AI agents actually do, and what changes when software acts instead of advises
- AI agent governance frameworks, including Singapore's Model AI Governance Framework for Agentic AI and PDPA obligations
- Setting approval thresholds and named accountability for autonomous actions
- Change management for AI adoption across departments
Analytics
- GA4 setup, reporting, and custom dashboards
- Google Tag Manager implementation and debugging
- CRM & marketing platform integrations
- Building measurement frameworks that connect spend to revenue
Business Growth
- Designing growth loops & experiments
- Scaling teams and creating SOPs
- Operational playbooks for startups and SMEs
- Fundraising readiness & investor-facing metrics
Full-Funnel Digital Marketing & Sales
- SEO & SEM strategy for organic and paid growth
- Content marketing & storytelling for B2B and B2C
- Paid media across Google, LinkedIn, Meta, TikTok
- Funnel design & conversion optimisation
Need training on a different topic? I customise every programme — get in touch and let's discuss.
Workshops & Programmes I Deliver
Digital Marketing Analytics
1–2 DaysHands-on GA4 training covering setup, reporting, audience analysis, and building measurement frameworks. The course I've taught 200+ times at Equinet Academy.
Advanced Digital Marketing Analytics
1–2 DaysDeep dive into attribution modelling, custom dimensions, cross-platform tracking, and building dashboards that connect marketing spend to revenue.
Google Tag Manager Implementation
1 DayPractical GTM training: tag setup, triggers, variables, debugging, and integrating with GA4, Meta Pixel, LinkedIn Insight, and CRM platforms.
AI in Digital Marketing
1–2 DaysHow marketing teams are actually using AI today — content workflows, campaign optimisation, AI-powered targeting, and measurement. Includes live tool demos.
AI Transformation
1–2 DaysFor boards and leadership teams: what AI agents actually do, what changes when software acts instead of advises, and how to govern it. Covers AI agent governance frameworks, approval thresholds, and named accountability, alongside adopting AI across departments.
Growth Marketing Masterclass
Full-DayFull-funnel growth strategy: acquisition channels, conversion optimisation, retention loops, and measurement. Built for marketing teams and founders.
Digital Marketing for B2B
Half-Day / Full-DayB2B-specific training covering LinkedIn strategy, lead generation, ABM, content marketing, and pipeline measurement for sales-driven organisations.
eCommerce Marketing in Asia
Half-Day / Full-DayMarketplace strategy, D2C growth, paid media for e-commerce, and analytics for online retail — with real examples from campaigns across Southeast Asia.
Have a different topic in mind? I tailor every programme to your team — get in touch and let's build it together.
Feedback From Training Participants
I learnt so much over these 2 days about Digital Analytics. Dhawal made most of the difficult technicalities in Analytics easier to relate for a layperson like me. I came to the class feeling apprehensive, however, I am more confident now as I know I can go for the refresher class and clinic as well as approach Dhawal should the need arise. A big thank you, Equinet Academy and Dhawal!
Dominic Lee
A course that exceeded my expectations overall. Detailed and patient guidance by the trainer – who not only taught us how to use GA, but also shared plenty of current industry insights and relevant real-life examples. Would highly recommend for anyone looking to learn more about data analytics in marketing.
Aye Mon
Dhawal is very knowledgeable on this subject matter. Even though I've been using GA for years (self taught and learned from former managers), I learned a lot more from this course as it is different from what's offered in GA academy.
Ina Jasni
Mr Dhawal is very patient and experienced. Frankly, I used to hate numbers but after this course, I feel much confident. Although this is quite an intensive course for me, but I learnt a lot from Mr Dhawal. He is able to explain well and ensure we understand. Furthermore the resources really helps a lot too. Thank you Mr Dhawal.
Winnie Liu
Dhawal is a wonderful instructor. He was very patient in answering the class's queries. He kept the mood in class light-hearted and the lesson pace was just right. The real-life example we got to use was beneficial in the application of the techniques taught in class as well.
Alicia Lau
400+
more student testimonials
from academy courses & corporate workshops
From Inquiry to Training Day
1. Tell Me About Your Team
Share details about your team — their roles, experience level, and what you want them to walk away with. I respond to all inquiries within 48 hours.
2. I Design a Custom Programme
I build a programme tailored to your team — topic selection, exercises with relevant data, and a pace that matches your audience. No off-the-shelf decks.
3. Deliver & Follow Up
I deliver the session — interactive, hands-on, and practical. After the workshop, I share all materials and resources, and I'm available for follow-up questions.
Fees vary by format, duration, customisation, and location.
Looking for a Speaker Instead?
I also keynote, moderate panels, and facilitate roundtables at conferences and corporate events.
Frequently Asked Questions
What types of training does Dhawal Shah offer?
Dhawal delivers corporate training workshops, board and C-suite sessions, academy courses, and government training programmes. Topics include AI in marketing, AI agents for operators, AI transformation and AI agent governance for boards, marketing analytics (GA4, GTM), full-funnel digital marketing, and growth strategy. Sessions range from half-day workshops to multi-day programmes.
Where is Dhawal Shah based and does he travel for training?
Dhawal is based in Singapore and regularly conducts training across Southeast Asia. He has trained teams in Singapore, Malaysia, Indonesia, Cambodia, Vietnam, Myanmar, Laos, and Bangladesh. He is available for international corporate training — contact him to discuss logistics.
Does Dhawal Shah customise training for specific teams?
Yes. Every corporate training programme is customised to the team's industry, experience level, and learning objectives. Dhawal builds exercises using data relevant to the participants' roles, not generic demo accounts. He does not deliver off-the-shelf presentations.
What is Dhawal Shah's training experience?
Dhawal has delivered 300+ training sessions and consistently receives 4.5+ star ratings from participants. He builds and runs AI agents in live business operations, and is an SID Accredited Director, so he teaches AI and AI governance from both the operator and board side. His corporate clients include Sony, Toyota, DHL, Brother, and Interpol, and he delivers AI in Marketing at QD Academy. He has also been a trainer at Equinet Academy for 5+ years, running SkillsFuture-accredited analytics courses with 200+ sessions and 400+ student testimonials.
What are Dhawal Shah's training fees?
Training fees vary by format (half-day, full-day, multi-day), topic complexity, customisation requirements, and location. Contact Dhawal directly to discuss rates and availability for your team.
How far in advance should I book training?
Ideally 4-6 weeks in advance for standard workshops, and 6-8 weeks for customised multi-day programmes that require tailored exercises and materials. Contact him to check availability for your dates.
Does Dhawal Shah offer SkillsFuture-accredited courses?
Yes. Dhawal runs the Digital Marketing Analytics and Advanced Digital Marketing Analytics courses at Equinet Academy, which are SkillsFuture-accredited. These courses are eligible for SkillsFuture Credit and SFEC funding for Singapore-based professionals.
Can Dhawal Shah train boards and non-marketing teams on AI?
Yes. Dhawal regularly trains boards, leadership teams, operations teams, and non-marketing departments on AI adoption, AI agents, AI agent governance, and data-driven decision-making. As an SID Accredited Director who builds and runs AI agents himself, he covers both what the technology does and what the organisation is accountable for when it acts. These sessions are designed for non-technical audiences and focus on practical implementation rather than theory.
Planning Team Training?
Tell me about your team, their goals, and your timeline. I'll get back to you within 48 hours with a custom programme proposal.
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