§ Videos 7 short videos · under a minute each

Videos

The question to ask an agency in 2026, why a one-tool answer is a warning, and the privacy question most buyers forget.
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Ep. 07
"We Use ChatGPT" Is a Red Flag in an Agency Pitch
The question to ask an agency in 2026, why a one-tool answer is a warning, and the privacy question most buyers forget.
Why an agency that prices execution is pricing the thing AI is fastest at, and what replaces the hours.
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Ep. 06
The Billable Hour Is Finished
Why an agency that prices execution is pricing the thing AI is fastest at, and what replaces the hours.
The first agent I tried to build was a fully autonomous one, and it did not work. What worked was mapping the steps by hand first.
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Ep. 05
Don't Start by Building Agents. Start With the Problem.
The first agent I tried to build was a fully autonomous one, and it did not work. What worked was mapping the steps by hand first.
Where brands burn the most money, and why raising the budget on weak messaging just gets you to the bad news sooner.
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Ep. 04
You Can't Outspend Your Positioning
Where brands burn the most money, and why raising the budget on weak messaging just gets you to the bad news sooner.
Why position 11 is the worst rank in SEO, and the one question I ask Claude to pull every query sitting just below page one and sort it by buying intent.
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Ep. 03
Find the SEO Keywords Stuck at Position 11 (Claude + Search Console)
Why position 11 is the worst rank in SEO, and the one question I ask Claude to pull every query sitting just below page one and sort it by buying intent.
Some mornings, while I'm asleep, a task I built researches my space, checks what's already been said, and fills my sheet with fresh angles, each backed by a real source. I wake up and just pick one.
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Ep. 02
I Built an AI Agent That Finds My Content Ideas While I Sleep
Some mornings, while I'm asleep, a task I built researches my space, checks what's already been said, and fills my sheet with fresh angles, each backed by a real source. I wake up and just pick one.
Why AI writing is so easy to spot, and the two-part skill file that strips the tells and rebuilds your own voice.
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Ep. 01
Everyone can tell when you use AI to write
Why AI writing is so easy to spot, and the two-part skill file that strips the tells and rebuilds your own voice.

§ The vault Free · twice a month

The prompts, templates and checklists I actually use.

Twice a month I send what I built, what it cost and what broke. Subscribers get the whole vault, free.

01Prompts and agent rules
02Templates and checklists
03Real numbers from my builds